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Car Dealer

Easy Charge - Dealership
Electric Vehicle Charging

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Provide an Essential Product
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Generate Revenue
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Delight Your Customers

Dealerships looking to simplify home charging for their electric vehicle customers leverage Easy Charge.

Goals

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Provide an Essential Product

 

Delight your Electric Vehicle Customers

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Simplify Customers Transition to Electric Vehicles

 

Generate Additional Revenue

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Capitalize on Incentive Programs to drive down CapEx

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Attract Customers with On Site Chargers at Your Dealership

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Over 80% of Charging happens at Home

Provide an Essential Product

As an EV owner, charging is not optional. Without access to a charger at their residence they are forced to find a charger elsewhere and leave their car parked for a few hours as it charges.

 

As more models of plug-in electric vehicles come to market your customers are looking to you for answers. With more than 80% of charging done at home there is a demand for getting a charger installed at home when someone purchases an plug-in vehicle.

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The Problem

Today there is a learning curve and multiple steps required for an electric vehicle (EV) owner to be able to charge from home.

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  • Research to find the right charger

  • Order the charger online

  • Find electricians they trust

  • Schedule time to meet electricians for bids

  • Choose an electrician

  • Schedule time for installation

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The Solution

Your dealership offers the ability for your customers to purchase a charger and installation by leveraging Easy Charge. With-in your current sales process your customer is offered an option to purchase a charger and installation. When the customer purchases this option we at Easy Charge handle the rest. We have the friendly certified electricians, we carry the inventory. We connect with the customer to schedule a date and time and we install the right charger at the customers home.

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There is nothing for your dealership to purchase and none of your labor involved to install the chargers.

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The customer is delighted in how easy it was to get charging set up at their home. They can now enjoy their new vehicle.

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Capitalize on the New Market

Generate Revenue

Providing a new product to your customers gives you the opportunity to generate additional revenue.

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With-in your existing sales process, where aftermarket products are offered, is where we recommend you offer a home charger and installation. We will have paired the right charger to the car so there is no confusing decisions the customer has to make. We provide you with information that explains to the customer why 80% of charging happens at the home.

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The opportunity you have is that the customer has already decided to purchase an EV. A charger at home is an essential capability which makes the decision more obvious to the customer.

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This will be a limited window of opportunity. Since most customers will be purchasing their first electric vehicle they will not have a charger at home. As the market matures the percent of home owners who already have a charger will rise and thus reduce the need to add on a charger at the time of purchase.

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The chances are extremely high that the customer who owns their own home will purchase a charger. It a matter of whether they purchase it through you or they purchase it outside of your sales process. It's an opportunity for the customer to get maximum use of their EV from the beginning and a chance for you to be compensated for providing the product.

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Differentiate Your Dealership

Delight Your Customers

Your customers are making the transition to electric vehicles (EVs). Chances are this is their first EV and they will have concerns about charging. Without the ability to charge it would be like getting one tank of gas without the ability to refill.

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By providing them a turn key solution to charging at home you will be able to provide an abundance of value to the customer.​

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  • Easing their transition to electric vehicles

  • Ensuring they get maximum enjoyment of their new vehicle (If they can't charge it, they can't drive it)

  • Giving them the convenience to charge at home

  • The possibility to include the cost into their loan

  • Saving them time

  • Giving them confidence they have the right charger

  • Peace of mind that their charger was installed correctly by professionals

  • Gratitude that you made it easy

 

There are also tax incentives that the customer may be able to use to offset the cost of the charger and installation. We will inform your customer of this as well.

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The customer is delighted in how easy it was to get charging set up at their home. They can thank you for making it easy. Now they can enjoy their new vehicle.

Image by Adam Nieścioruk

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